webHotel
Taking Hotel eCommerce to the Next Level
webHotel is the first eCommerce product and services platform to leverage OPERA-based hotel and customer data to strategically attract, persuade, and convert online travel consumers. It presents a seamless experience for customers to search for reservations, browse, and book in one place. At its core, webHotel features a user-friendly website design and management solution that serves customized “smart content” to users based on their web origin, previous web history, and preferences. webHotel addresses every phase of the buying funnel, from initial travel research through booking and even post-stay emails. The end-result is a truly integrated web presence that drives revenue and makes hotels more competitive in the online world.
The webHotel platform features three key components, which when combined, create a truly integrated hotel website transaction solution with smart merchandising:
- Content Management System - Allows for customizable website design and flexibility
- The Experience Manager - Delivers personalized "smart" content to enhance the user experience and increase bookings
- Integrated Booking Engine - Creates seamless customer communications to strengthen repeat business and drive more revenue
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